Sports Backers Blog
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Kids Run RVA Rebrands to Kids On The Move
Thursday, September 7th
Sports Backers’ youth program looking to be inclusive of more methods of physical activity RICHMOND, VA – Sports Backers is thrilled to announce that its Kids Run RVA program has been rebranded as Kids On The Move. The program, which serves over 2,700 youth yearly, has been encouraging kids to adopt an active lifestyle…
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Allianz Partners Richmond Marathon Start Times to Change
Thursday, August 3rd
Start times for the three distances on November 11 have been updated RICHMOND, VA – This November will mark the 46th running of the Allianz Partners Richmond Marathon. Race weekend has become a beloved event in Richmond and draws thousands of visitors to the area as they participate in the full marathon, CarMax Richmond…
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Sports Backers' and Richmond Times-Dispatch’s Active Living Leadership ALL Stars program celebrates kick off
Monday, July 31st
Ten-month long program will offer education, mentorship, and more to 20 ALL Star student athletes RICHMOND, VA – Sports Backers and the Richmond Times-Dispatch have worked together for over 30 years to recognize the region’s most active and accomplished student athletes. The Scholar-Athlete Awards Program has awarded over $1.4 million to area students since…
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Virginia Credit Union River City Half offers unique fundraising opportunity
Friday, June 9th
Sports Backers' inaugural event will offer multiple charities a unique opportunity to fundraise. RICHMOND, VA - The Virginia Credit Union River City Half and River City 5k, debuting on March 9, 2024, will be a spectacular event highlighting the scenic beauty of Richmond’s riverfront. Participants will be treated to views and settings beyond the…
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Third edition of Fall Line Trailblazer event set for June 10
Wednesday, June 7th
Trailblazer event will feature guided hikes along Fall Line trail led by Bike Walk RVA RICHMOND, VA – The third-annual ‘Fall Line Trailblazer’ event is set for this Saturday, June 10 to highlight the progress made on the Fall Line trail and raise awareness and funds for its eventual completion. Organized by Sports Backers…
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Sports Backers to add Ashland 5k option to Ashland Half Marathon event day
Wednesday, June 7th
Organizers hope to draw a new audience to the Center of the Universe RICHMOND, VA – Sports Backers and the Richmond Road Runners Club are excited to announce the addition of a 5k distance to the Ashland Half Marathon. The event will now be known as the Ashland Half Marathon & 5k and is slated…
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Dominion Energy Riverrock concludes, drawing large crowds to Brown’s Island
Wednesday, June 7th
Funds from Virginia Tourism Corporation grant helped enhance festival marketing to out-of-towners RICHMOND, VA – The 15th annual Dominion Energy Riverrock concluded Sunday evening after welcoming over 100,000 people to Brown’s Island and Tredegar Green for the three-day event. Organized by Venture Richmond and Sports Backers, Dominion Energy Riverrock is one of the largest outdoor…
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Pocahontas Bike Park and Adventure Center Masterplan: Request for Proposals
Thursday, May 25th
May 25, 2023 Request for Proposals Bike Park and Adventure Center Masterplan Background: Chesterfield County is working with Sports Backers for the development of a Bike Park and Adventure Center Masterplan used to guide the development of a center with public-private partners adjacent to Pocahontas State Park. Chesterfield County includes this new adventure and biking…
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Active RVA Awards Honor Businesses and Schools Going the Extra Mile
Monday, May 15th
By: Kristen Eichert, Corporate Sales Manager On April 12, Sports Backers hosted the 10th annual Active RVA Awards presented by Cigna. The awards recognize individuals, organizations, and initiatives that promote physical activity and active living throughout the Richmond region. The Active RVA Awards celebrate the efforts of the honorees, who are working to make the…
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BWRVA Spring 2023 Update: Bike Month, Academy, Fall Line Vision Plan, National Bike Summit
Friday, May 12th
By: Brantley Tyndall, Director of Bike Walk RVA It's that time of year again, spring, when the weather is perfect for riding as long as it's not thunderstorming! Bike Month is back! RVA Bike Month has returned for its tenth year. Amazing! There are over 60 events and over five weeks for you to bring…